eCommerce is going to be the next biggest thing. In fact, it already is, if you haven’t already noticed the number of products being brought using the internet has risen to an ever high. And now that the world is suffering from a worldwide Pandemic, people have become even more aware of how eCommerce works as people try to stay at home as much they can. This new rise of awareness of eCommerce has led to many people becoming more interested in setting up their online stores. And one of the very first questions that one might ask after setting up a site is “How many products should an eCommerce store have?”, so we decided to answer that as well as some other related questions elaborately in this article,
The answer is “As many as can without making your platform look like spammy and overwhelming“. So basically, what matters is the way of portraying your products. And if you can portray a hundred products in a well-organized manner that entices your customer, then why not. But you need to be very careful on one end. And that is advertising products that do not form your niche just to fill up that blind spot.
We know it sounds a bit generic, and that many people out there might suggest you a number 12, 25 e.t.c. But there is no exact perfect number, it all depends on how well optimized, design your platform is, and how much it can take without messing things up. It doesn’t matter if you start off with 5 products or even only a single one. Start with a number that you can work with and actually make good content and site for. And then and only then work your way up.
Mistake many beginners make while picking the number of products
Many Beginners, out of the adrenaline rush of starting a brand new online platform rush and overwhelm their site with every relevant product that they find. It’s not that having a big number of products is something bad. But it can do more bad than good for beginners as many of the beginners aren’t able to optimally handle a few number of products. So start with picking and understanding a few products, and then, put in hours and hours to figure out how to sell that product, search things about them, search SEO and how to do it, write tonnes of articles on that very product, experiment with it, learn from it. And then move on.
This has been found to be a better way of learning your way around the eCommerce world than just mere quantity and rushing your way ahead thinking that it would make things better. And don’t worry if it takes time, because it is going to take some time, no matter what anyone around you says, it takes time to grow and be successful. You just have to stay consistent and pour as many hours as you can in it every day.
What is SEO you ask?
For those of you who don’t know what SEO writing is, It is basically writing your articles in such a way that search engines like google, yahoo, and Bing show them in its first few pages. This ultimately secures more impressions and traffic for the website which is something that every website desires.
A further authentication of this is the fact that according to SEO tribunal, 93% of online experiences begin from a search engine. This is why most of all website owners, no matter what kind of content they run, want to be noticed by search engines. And the only way that is possible is through search engine optimization. Which are a very important aspect and many website owners realize this. This is so important that the website owners hire special people for this specific task. If you want to know a bit more about what SEO is we have an article written on that. So go check it out “breaking down SEO writing“
This is one of the biggest things you do, as you can’t possibly materialize what you don’t already know. So you need to learn as much as you can. And that is not only true for the beginning stage, but for every stage that you will ever be on in the eCommerce world. You don’t necessarily need to buy expensive courses just to learn about what and how you should go ahead. There is a lot of free information already on the web that you can use to educate yourself. And believe us, this is a way better way of educating yourself than buying any course. As this will offer you more information than 90% of the courses out there and even that too for free. And the rest you will learn from experience, hitting walls, and staying consistent
There are alot of relevant blogs and Youtube channels that you can follow and learn from. Some of our favorites are Neilpatel. and backlinko , and one of our personal favorites is the youtube channel of income school. Neil Patel and Backlinko also have their own Youtube channels that you can check, so be sure to give them a look too THese are only three of the many channels that you can check out. Just keep hustling, searching, and striving.
How much can you make with e-commerce
There is literally no limit, there are big companies like Amazon millions of dollars every passing day as you might be aware of. But, how much can you earn as a new eCommerce store. Well, that holistically depends on how you manage to stuff and orient your site. It could take you months to actually earn a $100 or you could do it a comparatively lesser time. But, remember there is no magic wand that can just make you hundreds of thousands of dollars and build a steady stream of income. You will have to conduct your research yourself and learn about SEO, PPC, backlinking, inside links and much other stuff that matters yourself
you will have to take your time out of your already tough schedule and assign a few hours to search even if you are tired from work and just came home, so don’t expect a silver spoon.
The biggest pros of opening an eCommerce store
Not capital intensive
Huge investments are the biggest reason that stops many brilliant ideas from ever becoming true. But, this is where eCommerce comes through as commerce doesn’t in itself any sort of big investment. People can set up a good passive income whilst sitting at home and even compete with some of the biggest names in their fields if they are good enough.
Big businesses in the eCommerce space don’t have as much of a headstart as they do in the real world. And small businesses can also hope of competing with them in the online space. As the online space is not that capital intensive as the real world. Which takes care of the biggest barrier to small businesses to achieve the state they want. The online space being less capital intensive helps in a lot of ways. It helps people to focus more on customer service and actually innovate and make products that matter.
This is by far the biggest reason for the recent popularity of eCommerce. It’s just so convenient. You can shop 24/7, 365 days a week any time you want. You can go through what you like at 1 A.M in the morning and add whatever you like in your cart. And book it for delivery whenever you feel like it. This is one of the many things of eCommerce that makes eCommerce more convenient than the usual shopping experience. Which is another reason for its increasing popularity. Moreover, many times people just don’t feel like going out but are forced to because they have to buy something. But, eCommerce deals with that problem once it for all.
Not only this, but it is way easier to compare different brands, their sites, products online as there is a lot of information and reviews that you can conveniently go through. Not only this, but there are also sites like Rakuten that let you earn money whilst you shop. Rakuten gives up to 40 % cash-back at over 2500 stores
Ecommerce also gives businesses to target literally any market of the world they want as long as they have a good delivery system. Ecommerce has completely changed the game as you can book literally anything from any part of the world that you like. Which was nearly a dream a few decades back.
As businesses don’t have to incur many of the costs like traveling costs, maintenance costs and hire fewer employees. stores have started offering special offers at lower prices. Businesses online are also now focusing more on providing more value as they know the amount of impact positive reviews and good worth of mouth can have on the online market place. Ecommerce businesses are also quite an environment friendly when compared to our conventional retail stores.
Hopefully, this article was helpful in answering your question in depth. If you have any related questions feel free to use the comment section below. And stay tuned for more interesting articles about the online market place, we publish every day.
eCommerce also helps in innovations
Ecommerce has given rise to some great innovations and keep going to do so in the future as well. Many businesses like Uber, Airbnb, Amazon are only some of the eCommerce innovations. That has changed the ways things are normally done. A single innovation as we can see through the above examples can have a big effect on our daily life. And as new innovations and businesses are made they will make our lives more and more convenient. Ecommerce is also leading to advancements in forms of making stuff that increases the standard of living
Some interesting eCommerce facts to keep you prepared for the online market place
- 60% of people abandon their carts due to the expected additional costs. And e-commerce loses more than $18 billion every year due to people abandoning their carts
- As we said discounts are highly appreciated. According to the recent stats, 54 % of the people go back and purchase the abandoned products when the price of these products drop.
- Hoppers don’t like to commit, 23% of shoppers won’t purchase products/services if they have to create an account.
- Poor customer service affects purchases. Around 80% of people say that they stop purchasing from companies due to their poor customer service
- Transition between devices. Around 85% of people start their purchase on one device and complete it on another site.
- 57% of shoppers will close your site if it takes more than three seconds for your site to load.
- Videos play a very important part in your e-commerce store. As visual stimuli is very important. To elaborate, around organic traffic increases by 157% when there is an involvement of videos. And in a more recent survey, 80% of people say that videos were very helpful in clarifying a lot of stuff.
- Viewing a video about a product is valued four times more than reading a review about that product
- Social media presence also plays a big role in increasing sales for e-commerce. An average increase of 32% has been observed when social media is involved,
- A more interesting stat further elaborating the importance of social media, If the content is visual it is 40 times more likely to get shared on social media.
- 93.5% of global internet users have made at least one purchase online
- 50% of people say that they will purchase something from a website’s chatbot using conversational marketing
- The e-commerce industry is growing an average of 23% every year
Can eCommerce make you rich?
eCommerce is an evergoing way of business which was responsible for more than $3.5 trillion worth of sales in 2019. eCommerce has played a great part in the recent world and has formed a whole new world around itself. Moreover, it has provided convenience never really dreamt of before. No one from our grandparent’s generation could have even thought that we would be able to buy stuff the way we do nowadays. And believe me, it would have sounded just like magic in those days for this stuff to become a reality. It really has given a lot of people the opportunity to do business from the comfort of their home and more importantly, makes passive streams of income. eCommerce is one of the best ways to setup a good passive stream of income
What is a passive stream of income you ask?
Well, let’s learn that through an example Say you had a rough night, you went to sleep early, woke up, opened up your laptop, and there, you earned yourself $30000 while asleep. Isn’t that just a dream come true. Well, this is called passive earning. So, basically earning money whilst you are not doing anything to actually earn money from that specific platform at the moment. Simply put, this means earning money from a source without ever having to cater to it day and night. You can go and try a million other things while still earning a table amount of money from a certain source.
Moreover, as businesses don’t have to incur many of the costs like traveling costs, maintenance costs and hire fewer employees. stores have started offering special offers at lower prices. Businesses online are also now focusing more on providing more value as they know the amount of impact positive reviews and good worth of mouth can have on the online market place. Ecommerce businesses are also quite an environment friendly when compared to our conventional retail stores.
Ecommerce is without a doubt growing at an overwhelmingly flourishing speed. It is estimated that by the end of 2040, 95% of purchases will be made online. But this does not mean the end of traditional retail stores as we know it. As that too comes with its shares of pros. If you want to know more in-depth what eCommerce has for the future, Shopify has a great article on that “What Is the Future of Ecommerce? 10 Insights on the Evolution of an Industry”. So do check it out if you are interested
Hopefully, this article was helpful in answering your queries about eCommerce, if you have any related questions, feel free to use the comment section below. Lastly, if looking into how eCommerce can make you money, we have a great article written on that too, so do give it a look if you’re interested “Can Ecommerce make you/anybody rich? 2020“